Clarity is new name, direction of Pregnancy Care Center

The Pregnancy Care Center of South Central Indiana has been serving the area since 1983 but now it does so as “Clarity.”

Tim Bond, the executive director of the organization revealed the new brand and identity last night at The Commons during the organization’s 2015 report to the community.

“Clarity — Realizing Possibilities” is the banner under which all the services will now operate.

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Bond said prior to this new concept, the organization was somewhat like a basketball team with no matching uniforms and different mascots.

The presentation of the 2015 report also included the naming of Dr. Brian Willams as the Sharon C. Leavitt Volunteer of the Year.

You can look for more information at the new website,